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Brian Tracy Tells 7 Cs of Success

Brian Tracy, a well-known motivational speaker and success coach, outlines The 7 Cs of Success as guiding principles for achieving personal...



Brian Tracy, a well-known motivational speaker and success coach, outlines The 7 Cs of Success as guiding principles for achieving personal and professional excellence. Each "C" represents a key trait or habit found in highly successful individuals.

Here are Brian Tracy’s 7 Cs of Success:


1. Clarity

Know exactly what you want.

Successful people have a clear vision of their goals, values, and priorities. They don't drift through life—they move with purpose. Clarity gives direction to thoughts and actions and helps avoid distractions.

Ask yourself:

  • What do I want to achieve?

  • Why is it important to me?

  • What does success look like in specific, measurable terms?


2. Competence

Become good at what you do.

Mastery matters. The most successful individuals invest in learning, growth, and skill development. They’re constantly improving and upgrading themselves to remain competitive and capable in their field.

Tip: Commit to lifelong learning. Read, practice, get feedback, and aim to be in the top 10% of your industry.


3. Concentration

Focus single-mindedly on one thing at a time.

Concentration means eliminating distractions and giving your full energy to the most valuable task. It’s not just about working hard, but working with laser focus.

Technique: Use time blocks, avoid multitasking, and identify your top 3 priorities daily.


4. Common Sense

Think things through and learn from experience.

Common sense is the ability to make sound judgments and learn from what works and what doesn't. It’s combining knowledge with practical decision-making.

Advice: Reflect often. When something goes wrong or right, ask why—and apply those lessons moving forward.


5. Creativity

Look for better, faster, cheaper ways to achieve goals.

Creativity isn’t just for artists—it’s about problem-solving, innovation, and thinking outside the box. Successful people ask, “How can this be done differently?”

Exercise: Challenge assumptions. Brainstorm. Encourage new perspectives in both team and solo work.


6. Consideration

Think about others and how your actions affect them.

Empathy, kindness, and emotional intelligence are cornerstones of strong leadership and relationships. People who show consideration are respected and trusted.

Reminder: Listen more. Be polite. Acknowledge others’ needs and ideas sincerely.


7. Consistency

Be dependable, predictable, and disciplined.

Success is not about one lucky break—it’s about showing up and delivering over time. Consistency builds trust, habits, and momentum.

Action: Build routines, stick to your values, and follow through on promises.


🧠 Final Thoughts from Brian Tracy

“If you develop these seven Cs in your life, you will become unstoppable.”

The 7 Cs of Success offer a balanced blend of internal mindset and external behavior. Master these traits, and you'll set yourself apart—not just in what you achieve, but in who you become.