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How Can an Answering Service Grow Your Small Business?

    Today's society is one where most customers expect almost immediate service, or they at least believe that busi...

 


 

Today's society is one where most customers expect almost immediate service, or they at least believe that business representatives should always be available to take their calls. Those realities are often challenging to manage if you run a small business. After all, even if you have the best of intentions, it's probably not feasible to be ready and waiting to assist customers at any time of the day or night. Fortunately, a professional answering service can fill the gap and help your company succeed. 

Make the Most of Potential Opportunities

Something you may overlook as a business owner is that every incoming call could be your next new customer. If you use a phone answering service, someone is always available to engage with those callers, even during the middle of the night, or during weekends and holidays. Then, you can give new customers the impression that you're always there for them and eager to help.

Some services, like VoiceNation, even offer accompanying apps, so you can stay informed and check your messages from anywhere. Many people hesitate to engage with a recorded voicemail prompt. However, a primary benefit of an answering service is that callers speak to humans. Then, they should feel more comfortable about expressing and explaining their needs. 

That way, when you arrive back at the business during the next operating day, it's easy to sort through the recent calls and prioritize how and when to respond to them. If you choose not to use an answering service, the alternative is often that you'll know people tried to contact you, but that they didn't leave a message. In such cases, you've potentially missed out on new business. 

Handle Urgent Requests

Perhaps you have a service-based company where people may need to call you at odd hours due to emergency issues. Phone answering services are ideal in those cases because they ensure that your customers will always hear caring voices on the other end of the line. 

When people find themselves in unsettling situations, it's extremely frustrating to call a phone number and have no one answer. However, when you hire professionals to deal with off-hours calls, those people can assess the urgency of each call and contact you as needed as customer requests arrive. 

If you answered those calls yourself, there'd likely be numerous occasions where you got woken up in the middle of the night for issues that were not actually urgent. Conversely, perhaps there would be times where you wished you'd known about a problem sooner because of how severe it was. Answering services can help in these cases and others. 

Keep Costs Low

Cost-effectiveness is a well-known benefit of using a service for answering phone calls. If you hire a receptionist to do the job, that means adding someone else to your payroll. You might also need to pay that person extra for off-hours work.

Plus, there's always the chance that the individual could become ill, have car trouble, or encounter some other issue that makes them unable to make it to work. That doesn't happen when you avail of a phone-answering service. Instead, you have a whole team ready to take calls on behalf of your business.

Paying for that service guarantees your phone lines have the necessary coverage. Another perk is that many answering companies have plans that you pay for per month depending on your needs. There's no need to sign a contract that you eventually get locked into for months or years. Instead, you choose the desired plan and can pick a different one if your company's requirements change over time. 

These examples are some of the many reasons why business owners realize that answering services could take their business to the next level. They'll allow you to stay available for customers without going over your budget. Moreover, you'll have a clearer idea of when your customers get in touch and what they need. It's then easier to continually tweak your business so that it always caters to the needs of your audience. 

As a business owner, you probably have to juggle numerous responsibilities on any given day. When you depend on a company to answer incoming calls, you'll almost immediately have more time to devote to the other all-important parts of running your business smoothly and profitably.